As entrepreneurs, we confidently release our creative juices to grow brands that people will love for years to come. We strive to become household names, the “go-to” company in our industry, and experts in our fields. Once all is said and done, we want the blood, sweat, and tears we’ve poured into our business to ultimately result in success.
Along this journey, you will bring key players into the fold who help drive your mission and ensure it remains alive through the ups and downs. If you want to get there with maximum productivity, organized workflow, and unparalleled knowledge, adding a Virtual Assistant (VA) to your dream team can enrich the journey. Here’s how a VA can help you each day:
They can keep you organized. According to Shape, a report by the Journal of Neuroscience found that looking at too many things at once overloads your visual cortex and interferes with your brain’s ability to process information. VAs can reduce the brain block by organizing items such as your digital files by placing them in a categorized filing system for easy access and to reduce clutter. They can also anticipate your needs by gathering the necessary details and resources to help you get tasks done faster. You can then focus on the big picture while your trusty VA takes care of the rest.
They can manage your busy schedule. As a highly productive person, a demanding schedule comes with the territory. An Administrative VA can act as the gatekeeper of your calendar to make sure your days flow seamlessly. If you need to schedule a meeting with a potential client, a VA can work out the logistics with your contact, add it to your calendar, allow enough time in between meetings, confirm it with your contact, and send you reminders so you aren’t tardy or absent. Smart VAs are aware of what’s going on around you and are prepared to act if something comes up that may throw off your day.
They can write captivating brand content. Powerful brand content differentiates your business from the competition and keeps people wanting more of your unique perspective. It’s all about attractive storytelling – whether it be in the form of a blog, newsletter, or social media post, a Marketing VA can use inspiring messaging to exemplify your brand’s core values and highlight the benefits of your product or service.
They can design appealing graphics to boost your brand image. Your messaging may be exceptional, but do you have the visual content to match? Imagery is processed faster than text; therefore, the likelihood that your audience will read your content is increased if they first encounter an impeccably-designed image. Well-designed graphics created by a talented Graphic Design VA allow you to connect emotionally with your audience, thus drawing them in and creating a positive visual experience. The better the image, the more likely it is that followers will share it, resulting in a good brand reputation and the increased likelihood that people will respond to your call-to-action, also known as conversion.
They can help you navigate social media. According to Forbes, a report by Social Media Examiner showed that 97% of marketers are currently participating in social media—but 85% of participants aren’t sure what social media tools are the best to use. If you’re a part of the latter group, you understand how tricky social media can be when having to analyze, contribute to, and manage it all at the same time. A Social Media VA can give you a deeper understanding of how it all works and its benefits as it relates to increasing conversion rates, brand loyalty, SEO rankings, and customer feedback.
And it doesn’t stop there. Our talented Virtual Assistants offer an extensive variety of skill sets and resources for all phases of your business. Time to take the plunge – are you ready?
Interested in seeing if a VA is right for you? Email us here!