Being pulled in various directions is the daily truth of business owners.  Meetings need to be had, bills need to be paid, marketing needs to be updated, projects need to be finalized – and that’s all on top of any work for clients and customers that needs to get completed. Plus, there are continuously new ideas and strategies that need to be developed to keep the business evolving for growth.  With all of this, there needs to be something to help them stay on track to not fall behind. That is where productivity days come in.

What is a productivity day?

A productivity day is when you work on tasks and projects on your list, allowing no distractions throughout the day.  You block off a whole day (or a big chunk of the day) to work on tasks. You physically mark it in your calendar as “No Meetings – Productivity Day” or “Only Working on Projects” so you have a reminder to yourself, so anyone else that sees/uses your calendar knows you’re busy working on tasks, and nothing else gets scheduled.

How often should productivity days be had?

Productivity days can be weekly, bi-weekly, monthly – whatever time frame you need to allow yourself to catch up and/or stay on track.  You can even do half days if that makes more sense to you as long as the time blocked off is a significant part of the day. Looking at your calendar a month in advance and blocking out this period ahead of time will ensure you make time for it as well.

What should be done on a productivity day?

Productivity days are the days you focus on any overdue or pressing tasks you haven’t had time to get to yet.  The blogs you have been meaning to write, the workshop you’ve been wanting to outline, the new sales strategy you want to implement – whatever they are, this is the time to take those on.

Why are productivity days so beneficial?

Productivity days are beneficial because they allow you to 1) focus and 2) finally complete tasks that have been hovering over your head for a while.  These days are crucial for staying on track and then ultimately propelling your business forward toward where you want it to go. Without these days, you are just stuck in the daily grind, unable to get ahead, and without time to be creative or strategic for how to grow your business or improve for your clients/customers.  

Why does time have to be blocked off for an entire day or a large section of the day?

You want to minimize distractions so you can stay focused.  Even a 30-minute phone call can break focus before you even start on a task because you have to keep the time in mind so you don’t miss that upcoming meeting.  That doesn’t allow you to fully focus on your work. You can take short breaks to give yourself breathers throughout the day, but the rest of the time is for tackling that to-do list.

It may seem counterintuitive to take time away from some of the action of your business to help your business, but with how much that can get piled on, it’s necessary.  With all the stress that goes into being a business owner, it’s okay to allow yourself some time for you, and this is a good way to do that. So, get your calendars out and block  off your productivity days now!

If you need help to tackle those daily back-end business tasks, let us know! We’d love to help.