3 Ways You Can Measure Your Brand Perception

As a leader in the marketplace, do you know what your brand represents? Oftentimes brand perception is a mystery to business owners with many factors coming into play. What your company says and how it says it, as well as consumer opinion, all play a part in how your...

How Systems Will Set You Free

Owning a business allows you the freedom to set your own schedule, be your own boss, and do work you feel empowered by on your own terms. However, many business owners are overworked, depressed, or desperately trying to keep a struggling business afloat. This is...

Trends for CMOs in 2019

Marketing continues to become more and more personal to consumers. The approaching holidays make it easy to create personal connections with your customers, but keeping the momentum going strong in the New Year takes adaptability. Ads on social media are still...